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Domestic Marketing Manager (Maternity Cover Part-time)

Company

Sony Music Entertainment

Location

auckland, auckland

Type

Full-time

In this role, you will lead the development and execution of end-to-end marketing strategies for the domestic artist roster through a global lens, driving audience growth, cultural impact, and commercial success through data‑led insights, innovative campaigns, and cross‑functional collaboration.

This is a part‑time maternity cover position, requiring 5 hours per day, 5 days per week.

What you'll do:

  • Deliver end‑to‑end marketing strategies for the domestic roster, with a strong focus on amplification, audience development, first‑party data strategy, and data‑driven insights. Ensure alignment and integration across marketing & promotions to deliver cohesive and impactful campaigns.
  • Oversee the creation and delivery of all marketing assets, including digital content and campaign collateral. Produce local content by managing end‑to‑end creative execution – from briefing and liaising with creatives, to coordinating shoots, managing budgets and...

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