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Director, Programmatic

Company

Initiative

Location

toronto, on

Type

Full-time

The role of the Director, Programmatic is responsible for leading a programmatic business unit and ensuring its successful development and growth, from a business perspective and revenue perspective. This role includes the development of strong teams and successful client relationships. This individual will serve as a thought leader for the execution of world‑class programmatic and addressable media programs. The Director, Programmatic will collaborate with cross‑functional roles to deliver operational excellence.

Key Responsibilities

  • Expert in the client’s business and builds trusted partnerships with all levels of client teams.
  • Proven expert in programmatic media capabilities, including DSPs, DMPs, data‑driven buying strategies, and addressable media activation; ability to find best in class solutions for clients and stay up‑to‑date with emerging tools/tech solutions; ability to evaluate and integrate new platforms independently into our produ...

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