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Director of Brand Marketing - Beer

Company

C&C Group plc

Location

Glasgow, Scotland

Type

Permanent, Full-time

The role

demands a transparent open attitude, collaborative approach, and the ability to inspire both your town team and the wider business. Strategic thinking, commercial capability, creative flair, inspiring agencies and demanding best in class work for our brands will be key to the success in the role.

C&C have a wide portfolio of beer brands including Tennent’s, Menabrea, Heverlee, Drygate, and Innis & Gunn, and you will be responsible for the NOW and the FUTURE of the beer category within C&C Group, developing and evolving our portfolio to deliver against the business strategy of growing a market leading portfolio of owned and agency brand assets

Key Accountabilities 

  • C&C Group Beer portfolio strategy and development, including owned and partner brands.
  • Lead the Innovation & NPD strategy for category growth and execution.
  • Delivery of Beer Portfolio KPI’s including budget allocation & management.
  • Lead the t...
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