Drive Turo's marketing growth in Canada as the Director of Marketing Strategy. Execute initiatives that boost brand awareness while enhancing customer acquisition.
As the ideal candidate, you’ll leverage over 10 years of marketing leadership in tech, travel, or marketplaces to shape marketing strategies that align with Turo’s global objectives. Your role will focus on brand consistency across channels while fostering partnerships within cross-functional teams to promote growth.
Key Responsibilities: • Develop and enhance local marketing strategies • Align with global marketing goals for consistency • Drive brand storytelling through PR and content initiatives • Optimize customer acquisition and retention strategies • Monitor and refine campaign performance using data insights
Requirements: • 10+ years of leadership in marketing, preferably in marketplaces • Experience understanding and scaling in the Canadian market • Strong strategic and execution capabiliti...