**Description**

**PRINCIPAL OBJECTIVES:**

+ To assist the Vice President in defining strategic objectives for lip and fragrance category. Responsible for helping to create 3-year action plans and successfully executing on defined objectives to grow assigned categories aligning with brand strategies and global objectives
+ To manage all aspects of product/program development from concept to go-to-market execution, and consistently deliver successful products/programs on time and in budget.
+ To manage, train and develop the marketing expertise of team direct report.

**ACCOUNTABILITIES:**

+ Leads program conception and development for assigned categories partnering closely with all necessary cross-functional teams.

+ Develops lip strategy in partnership with VP and SVP, driving hero franchises and ensuring market share gain
+ Maintains fragrance portfolio, supporting existing franchises as needed
+ Oversees and leads preparation o...