Drive our search and social marketing: you will be responsible for social media and search engine marketing strategies and campaigns
Build up channels to optimize ROAS, own KPIs including cost per acquisition (CPA), CPC, return on ad spend (ROAS), conversion rates, and revenue
Proactively manage the budget, resources, and priority for PPC campaigns, including keyword research, landing pages, or SEO to enhance customer experience and conversion rate. Optimize based on results
Monitor campaign results, analyze key metrics and optimize paid search and social media ads based on clickthrough rates, traffic, and conversions.