Position: Lead - Performance

Paid Search & Social

• End-to-end strategy and execution across Google Ads, Meta, and emerging biddable platforms

• Keyword architecture, bidding strategy, and quality score diligence

• Cross-platform budget allocation frameworks tied to business outcomes not just media metrics

Programmatic & Display

• Owning DSP operations (DV360, The Trade Desk, or equivalent)

• Audience strategy, deal structuring and brand safety protocol

• Integration of programmatic into full-funnel planning

Analytics & Performance Reporting

• Own the measurement framework across all performance accounts

• Translate data into engaging client conversations

• Build dashboards and reporting rigor

Client Servicing & Growth

• Be the lead voice in client conversations

• Build client trust that goes beyond delivery — become the trusted advisor

• Id...