Role: Combine data analysis and marketing leadership to build the foundational datasets and insights that drive sales analysis and market development using Microsoft, SAP, and software.
Objective: Build and maintain the datasets and reports that define sales direction; turn those data‑driven insights into targeted marketing and sales actions and guide and execute those initiatives.
Marketing scope: Lead integrated B2B marketing activities — promotional planning, lead generation, and sales enablement — and guide the marketing team toward measurable growth.
Key Requirements Skills
Proficiency in Excel and Power BI or Tableau; experience building reports and dashboards.
Knowledge of Power Automate is a plus.
Experience & Qualifications
Minimum 4-7 years of relevant experience for Senior Executive level.