Position Overview

British American Tobacco Iberia offers a CX 121 – Visibility Internship in the Canary Islands. This role is part of the Marketing team and focuses on market and portfolio analysis, consumer opportunity identification, and activation execution at the point of sale.

Key Responsibilities

• Drive and implement activation tools aligned with BAT brand strategy at the point of sale (POS).
• Ensure best‑in‑class retail execution through successful brand activation campaigns.
• Manage permanent and temporary POS materials, including implementation and tracking.
• Coordinate communication between Brand Marketing, Trade Marketing, and Field Force.
• Maintain strong relationships with agencies, suppliers, and internal stakeholders.
• Prepare business presentations reflecting project status, outcomes, and adjustments.
• Ensure compliance with environmental, health and safety (EHS) regulations and BAT stand...