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Commercial Manager – Partner Brands & Principals

Company

Al Ain Farms For Livestock Production

Location

abu dhabi, abu dhabi

Type

Full-time

Role Purpose

The Commercial Manager will lead the development and management of the company’s third‑party distribution business in the UAE. The role is responsible for identifying, onboarding and managing local and international partner brands principals, driving sales growth, expanding market coverage and ensuring strong execution across all trade channels.

Key Responsibilities
  • Identify, evaluate and secure new distribution partnerships with local and international FMCG brands.
  • Manage day‑to‑day relationships with principals, acting as the primary commercial contact.
  • Lead commercial negotiations and onboarding of new principals, including distribution agreements and business plans.
  • Develop annual sales, distribution and growth strategies for partner brands across the UAE market.
  • Drive sales performance, distribution expansion, market penetration and execution excellence for all assigned brands.
  • Coordinate with s...

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