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Category Manager

Company

DB Breweries

Location

auckland, auckland

Type

Full-time

About the role

This is a key role within our Category Strategy team, focused on driving insights and category performance across the Traditional Liquor and On-Premises channels . You’ll act as the Channel Champion for these channels, and the Category Champion for International Premium, and RTD — working closely with Sales, Marketing, and customers to unlock growth opportunities.

What you’ll be doing

Insights & category management

  • Deliver actionable insights, reporting, and recommendations for Traditional and On-Premise channels
  • Use shopper and category data to support business decisions and customer conversations
  • Lead category insights across planning cycles, customer reviews, and product launches
  • Build strong internal knowledge of category and shopper behaviour

Channel strategy

  • Support development of long-term channel strategies and annual plans
  • ...

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