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Platform Performance & Profitability Analysis
- Establish and maintain core financial and operating metrics, including Total Bets, Payouts, GGR, NGR, Gross Profit, and Net Profit.
- Conduct profitability analysis by game category, traffic channel, user tier (regular / VIP), and promotional campaigns.
- Prepare and deliver daily, weekly, and monthly performance reports, identifying profit anomalies and structural risks.
- Analyze high-turnover but low-profit or loss‑making scenarios and propose optimization actions.
Promotion & Bonus Cost Management
- Participate in the financial evaluation of promotional campaigns, including first‑deposit bonuses, reload bonuses, cashback, insurance offers, task‑based rewards, and lucky draws.
- Build and maintain ROI, break‑even rate (BER), and payba...