About the role

As a Brand Manager for Digital & Social Commerce, you will be responsible for designing effective content activation and platform strategies for key brands within the category portfolio. You will oversee the effective deployment of global and APAC content strategies and execute with local relevance, building strong social engagement with our consumers across platforms to achieve short-term and long-term brand sales and profit objectives.

Role Responsibilities

• Lead the development of annual Digital and Social Commerce content and activation strategies with clear monthly delivery plans across platforms, working with a brand centric cross-functional team.
• Be accountable for daily operations including the development and delivery of content, activation plans including lower funnel and in-store media strategies, and continuous tracking and optimizing the effectiveness and efficiency of content and digital campaigns across platforms...