RSD Human Resource Management Consultancy

On-site - Manila 3-5 Yrs Exp Bachelor Full-time

Job Summary

The Brand Marketing Officer is responsible for developing and executing marketing strategies that strengthen DermAsia’s brand presence, support product launches, and drive business growth across key markets. This role ensures that all marketing communications and initiatives reflect the company’s brand identity while aligning with overall business objectives.

Specific Duties & Responsibilities

1. Brand Management

• Develop and maintain brand guidelines, ensuring consistent visual and messaging identity across all marketing materials and platforms.
• Manage the positioning of DermAsia’s product portfolio, ensuring brand differentiation and strong market recall.
• Monitor brand health metrics and customer perception through surveys, market insights, and feedback.

2. Campaign Development and E...