The Boutique Manager is the leader of the business. Ensuring sales goals are met and other KPIs are achieved. Responsible for ensuring the culture and camaraderie is captured. Represents a part of a larger luxury market and is responsible for ensuring the highest quality standards, hiring the best team, to ensuring the best visuals, understanding the product and the client. This position must also understand the importance of relationship building within their local community for the benefit of events and relationships with competing to understand the climate. Responsible for upwards communication.