Own and administer BDR platforms (e.g. Outreach ZoomInfo Lusha LinkedIn Sales Navigator) including integrations with Microsoft Dynamics 365 to ensure data accuracy efficiency and usability.
Continuously optimize the BDR tech stack recommending and implementing modern tools and emerging technologies (e.g. AI-powered personalization/enrichment) to improve performance.
Design and refine scalable prospecting workflows and cadences ensuring BDRs have timely accurate and relevant data to drive outbound success.
Develop and maintain training onboarding and tool documentation in collaboration with Revenue Enablement ensuring consistent process adoption.
Own BDR performance reporting and dashboards delivering actionable insights on activity conversion rates and campaign effectiveness.
Identify and communicate productivity blockers and opportunities for optimization leveraging insights to improve outboun...