Elevate your career as a B2B Marketing Operations Expert, shaping the marketing landscape from Canada. This role focuses on creating strategies that result in significant pipeline growth and efficiency.
As the owner of the marketing operations framework, you will design and optimize multi-channel campaigns while ensuring seamless functionality within tools like HubSpot and Salesforce. Collaborating across teams, you'll convert marketing activity into predictable business outcomes through rigorous analytics and performance tracking.
Key Responsibilities:
• Manage and enhance the marketing technology stack
• Create and execute multi-channel demand generation campaigns
• Optimize HubSpot workflows and automation processes
• Partner with Sales for lead qualification and attribution
• Document processes and maintain cross-functional training
Requirements:
• Minimum 5 years in marketing operations roles
• Advanc...