Collaborates closely with the (SD) for the assigned country (United States) and other members of the marketing team to contribute to and support the development of the local marketing strategy and tactical initiatives; to maximize product performance and to ensure consistency with PTC’s global and corporate marketing goals and objectives.
Collaborates cross-functionally to ensure the effective implementation of marketing strategies and tactics received from the regional and/or global team. Collaborates internally to ensure they are understood, supported, and aligned with local needs.
Plans develops, implements, and supports all marketing activities for approved indications within the region; identifies and communicates new opportunities, adjusts the strategic/tactical plan as needed, and tracks commercial success. Works on both consumer and health care provider focus materials and strategies.