Business Title: Assistant Manager – Marketing Effective Date:
Global Job Title: Sr. Analyst / Lead IV Reports to (position): Sr Manager/AGM Marketing
Global Function: Commercial Global Department: Marketing
Role Purpose Statement :
AM - Marketing will be handling one or two of our Key B2C Brand. This is a full fledge brand management role, handling strategy as well as execution for the assigned brand under the guidance of Senior Manager Marketing/Marketing Head. This role has a mix of Strategy and Execution. Senior Manager Marketing/Marketing Head will provide guidance on the strategy; however, the execution is independent to the person.
This role required though rough understanding of marketing function, advertising, research, media plans, etc as well as accounting of marketing expenses. Exposure to SAP is desi...