Develop creative concepts and campaign narratives that support game launches, merchandising initiatives, guest engagement campaigns, and business priorities.
Create storyboard, style frames, mood boards and creative briefs to communicate ideas effectively.
Identify opportunities to elevate guest experiences through innovative content, visual storytelling and clear, expressing writing.
Content Planning & Copy Writing
Develop campaign messaging frameworks, headlines, key messages, and customer-facing communications.
Ensure all content maintains a consistent tone, being guest centric and aligned with the Above Beyond brand.
Review and refine content to ensure clarity, effectiveness and accuracy.
Creative Production & Execution
Work closely with designers, motion graphic artists and 3D animator...