Role Summary:

Responsible for driving revenue growth through Retail/Agency clients by planning, negotiating, and executing sales strategies. Own and manage predominantly Retail/Direct business by building and nurturing strong relationships with key stakeholders. Create and sell high-quality content and on-ground activations aligned with regional calendar events to expand brand and commercial opportunities. Ensure timely collection of outstanding receivables.

Key Responsibilities & Tasks:

• Execute comprehensive Sales strategies and campaigns that align with the company's goals and objectives.
• Responsible for driving revenue growth and establishing strategic partnerships with agencies meticulously planning, negotiating, and executing the strategy.
• Actively contribute consistently on every On Air /Local programming/Live activation towards a ROI of 40% and above.
• Scout for new clients, contribute and meet the nos. on IIB....