# Marketing Coordinator – Toronto, Ontario
**Job Posting: 871981**
**Position: Marketing Coordinator**
**Reports To: Director, Continuing Education**
**Status: Permanent Full-time**
**Hours per week: 35**
**Organization: The Michener Institute**
**Salary: $58,674 – $73,342 per annum**
**Department: Continuing Education**
The Michener Institute is Canada’s only post-secondary institution devoted exclusively to the applied health sciences professions. In January 2016 the Michener Institute integrated with University Health Network and has become the Michener Institute of Education at UHN. Offering full-time, part-time and continuing education programs, The Michener Institute is committed to providing its students with **Best Experience, Best Education** . Through an innovative healthcare curriculum and an engaging learning environment, The Michener Institute prepares learners to become competent and highly skilled allied health professionals.
If you want to work with a team of professionals dedicated to the advancement of applied health sciences to enhance the health of individuals and communities in Ontario and beyond, we encourage you to apply for the Marketing Coordinator position with The Michener Institute.
Reporting to the Director, Continuing Education, the Marketing Coordinator will be responsible for supporting various marketing and communications functions within the Department of Continuing Education. If you are a creative, innovative, and collaborative personality who thrives in fast-paced environments, we encourage you to apply for the Marketing Coordinator role on our Continuing Education team!
+ Contributes to improving enrolment performance and generating revenue by working collaboratively with Continuing Education (CE) managers and team members to brainstorm ways to effectively market courses and programs
+ Collaborates with the Michener Communications and Marketing team as CE’s primary liaison, developing and executing internal and external marketing campaigns
+ Creates and disseminates marketing information (print and digital) regarding course offerings and/or changes. This includes newsletters, blogs, videos, webinars and other collateral materials
+ Daily management of CE social media accounts; including monthly analytics reports
+ Updates and maintains CE website pages, including weekly maintenance of key areas, as required to ensure currency
+ Acts as CE Lead to organize and execute internal recruitment events (eg. CE Open Houses)
+ Participates as an exhibitor at conferences, professional meetings and trade shows to promote CE and in collaboration with Student Recruitment, if required.
+ Communicates by phone and/or in person with hospitals, labs, clinics and relevant stakeholders to promote CE offerings
+ Participates in departmental and inter-departmental process improvement/quality improvement projects.
+ Other tasks as assigned
+ Bachelor’s Degree and a minimum of 2-4 years related experience including:
+ Knowledge of basic marketing principles, digital marketing tactics and website management
+ Intermediate to advanced skills with Microsoft Office (PowerPoint, Word, Excel)
+ Basic to intermediate knowledge of Adobe InDesign and other applicable creative software
+ Demonstrated skill in preparing and understanding social media and website data analytics
+ Writing, social media, graphic design, and basic HTML & CSS
+ Management of email marketing campaigns, using Mailchimp
+ Proven organizational and time management skills
+ Superior oral and written communication skills
+ Superior attention to detail
+ Strong customer service orientation
+ Excellent initiative, judgment, problem solving, and critical thinking skills
+ Ability to multi-task and work under pressure, with an eye for detail and timeliness in task completion; in a high performance deadline oriented environment
+ Exhibits flexibility with ability to adapt to change
+ Ability to work independently and as part of a team
+ Satisfactory Canadian Police Clearance document required upon hire
**Qualified applicants are invited to submit a detailed resume and cover letter.**
**Closing Date: March 8th, 2021**
For furtherinformation on The Michener Institute, please visit our website at **www.michener.ca** .
The Michener Institute is publicly funded by the Ministry of Health & Long-Term Care and is a respectful, caring, and inclusive workplace. We are committed to championing accessibility, diversity and equal opportunity.
Requests for accommodation can be made at any stage of the recruitment process providing the applicant has met the Bona-fide requirements for the open position. Applicants need to make their requirements known when contacted.