CROSSMARK is a leading sales and marketing agency across North America. We are currently recruiting for a Business Account Manager role in Toronto. The Business Account Manager will have a deep understanding of both retailer and manufacturer strategies to develop and execute growth plans based on strategic intent set by the leadership & Client. The Business Account Manager provides direction to Customer Business Managers and Field Operations to optimize Client business plans. They will be the key point of contact forclient leadership and will be expected to deliver consistent experiences and outcomes. The Business Account Manager will drive the Business Planning process working closely with cross-functional business partners within the Business Insights, Planning Organization, Field Operations and Channel Teams to improve key metrics based on analysis of promotion, spending, volume (forecasts and actuals), execution rates and return on investment.Coordinate with Customer Business Managers to develop and execute business plansBuild and manage strategic plans for respective retailers/wholesalersAlign on strategy and plan with Clients and Customer Business Managers; identify opportunities and threatsFeed CM’s w/ planning analytics to support Cat/Line reviews, NI presentations, etc.Effective trade fund management and visibilityMeasure effectiveness of CM’sAlign w/Insights lead and be guided by insights specific to Category/Brand, Consumer/Shopper, Channel/Retail dimensionsWork with syndicated/other data sources to both manage and inform strategic and tactical trade plansDevelop retail merchandising plans and work collaboratively with Field Operations to ensure that all activities are executed with excellenceAd-hoc financial and data analysis, including pre/post event analysis and impact of retail merchandising coverageDevelop Customer level distribution and merchandising targets with supporting insights and merchandising activation plans for each key initiativeAttend Customer Sales Calls with the Customer Business Manager Team where appropriateDevelop and deliver content as part of the Business Review processEnsure Client’s Plans are Built and maintained in CROSSVIEW/TradePro and the Client’s Trade Planning System (where applicable)Ensure Client’s Retail Merchandising Plans are built and maintained in AXISDevelop monthly reporting dashboards to ensure key results are shared with Client; provide insights/recommendations for future activity based on resultsTo perform this job successfully, an individual must be able to perform each essential duty satisfactorily. The requirements listed below are representative of the knowledge, skill, and/or ability required. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential duties.Education: Bachelor’s degree (B.A.) from a four year university.Experience: Work experience in sales or marketing for a minimum of 4-5 years, CPG industry experience preferredSpecific Skills: Excel, Power Point, working knowledge of Nielsen and syndicated data sourcesStrong communication and people skills.Ability to be a clear communicator, strategic thinker, and problem solver.Must possess collaboration and influencing skills.Must have ability to effectively prioritize demands and follow through on commitments.Working Conditions: Office & Field environment; Visit to client locations.